White Equals Green

In these days of everything being promoted as “green”, often without much substance behind the claims, we at UNITED want to get back to basics – at least with respect to roofing systems.

For us, “white” refers to the bright white Duro-Last roofing membrane. It has an initial reflectivity or 88%, based on ENERGY STAR testing procedures. Reflectivity is the percentage of the sun’s energy that is reflected by a surface. Another important measurement of membrane performance is emittance – the percentage of absorbed energy that a material can radiate away. The Duro-last membrane’s total emittance is measured at 95%.

These attributes have given the Duro-Last system an established history of providing energy-saving benefits for commercial, institutional and industrial buildings throughout North America of up to 35%.

The resulting energy savings and positive effect on the urban heat island are just the beginning of the green story. Duro-Last’s white membrane delivers “greenness” in additional ways:

• Green, as in environmental friendliness: closed-loop manufacturing, membrane recyclability, and long-term performance.

• Green, as in the money you’ll save with the Duro-Last System – from reducing energy bills to preserving building components.

• Green, as in the best membrane to install under a rooftop garden system and solar panels.

Duro-Last is committed to being the industry leader when it comes to producing environmentally-friendly roofing systems.